The "worrisome part" for Dems from the study:
47 percent of voters and 51 percent of white women in the eight states -- said their voting decisions are influenced as much or more by their religious faith as by traditional political issues. Not surprisingly, they went heavily for Bush over Sen. John F. Kerry (D-Mass.), with 66 percent backing the president.
Pollster Belcher's survey suggested that the way to reach these voters is to massage the Democrat message BASED upon the recognition that these voters can be cross-pressured "between their pocketbook concerns and their moral values concerns."
He's right, IMHO -- in that there is an economic pressure concern. His suggestion is that the message be massaged to these voters. Further:
Dean believes that provides an opening for Democrats, but only if Democratic candidates learn to speak a different language. "Democrats wonder why people vote against their own economic interest," he said. "The answer is that Democrats don't connect with people's fears about how to raise their children in a difficult social environment."
The former presidential candidate said issues such as same-sex marriage and abortion are not the major obstacles facing Democrats, but the impression that Democrats convey to these voters is that their answer to those fears is more government. "The message people hear is, 'Oh, we'll raise your children for you.' That's the wrong message," Dean said.
Been there, done that, seen the game. Yes, it worked in CA and some other states. However, what this article tells me is that the Pollster and Dean still don't understand the "values based" voter.
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